nature
Year
2016
Client
Victoria Shoes
Type
Design
Animation
Victoria slippers are shown as something common and friendly within nature without causing fear in the animals that inhabit it.
Spot for Victoria slippers, settled in La Rioja (Spain) since 1915. Victoria is a brand that respects nature in the manufacture of its products, so the slippers in this spot are shown as something common and friendly within nature without causing fear in the animals that inhabit it.
We start with a frog that stares at the shoes, the hummingbird tries to suck the nectar of the sweet strawberry aroma as if it were a flower, the chameleon blends in with the color of the shoe when it sees it, it wants to be like it. It closes with the integration of the shoe in nature and it shows how Victoria coexists with animals and plants.
Credits
Concept & Art Direction: Julio, David, Simone, Fernando
3D: Fernando Tendero
Photography: Simone Gallucci
Designers & Animation: Julio Numar, David Rubio, Fernando Tendero
Sound Design: Fernando Tendero